As medical communicators, we need to be aware that the person reading the information is likely scared or nervous and in need of reassurance and straightforward answers — right now.
If someone tells you something about coronavirus or shares it with you via social media, please check the source. If it’s a source you don’t trust, check the facts against a trustworthy source.
Marketing should be done continually. But in this article, I’m focusing on figuring out when to put the business marketing pieces in place for a specific event or goal.
I have the unique perspective of being a freelance writer who has hired many other freelance writers. As you might expect, I learned a lot about working with them. Here’s what I learned that can help you.
You have ideas for blog posts, but how will you get information from subject matter experts? This post tells you how.
This blog post provides effective business writing tips on how to beat writer’s block.
This article talks about how to proofread your own work. Catching mistakes is not hard if you follow my method. The best way I’ve found to catch mistakes is by reading or skimming through an article multiple times, checking for different things each time.